Reducing Reliance on Traffic: Two Team-Wide Metrics to Focus on Instead
Stop focusing solely on driving traffic to your e-commerce store! This report examines two often-neglected but crucial metrics for increasing…
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For today’s marketing professional, Techknowledge provide strategic marketing insight focused on creating and distributing valuable, relevant, and consistent content.
Stop focusing solely on driving traffic to your e-commerce store! This report examines two often-neglected but crucial metrics for increasing…
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Are you a small e-commerce brand struggling to make paid advertising work for you? You’re not alone. Many brands give…
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Starting your e-commerce journey is all about attracting as many visitors to your site as possible. You’re working on building…
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The global legal digital landscape continues its remarkable transformation. The way in which your law firm operates, collaborates, and delivers…
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The demand for compelling content has never been greater, and delivering personalised customer experiences is now the new normal. Such…
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Today’s creative teams face skyrocketing content demands fueled by the pressure to deliver high-impact, personalized experiences while optimizing costs. By…
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The pressure to deliver personalised customer experiences requires you to create breakthrough approaches to go from blank page to fast-tracked…
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The pressure to deliver personalised customer experiences requires you to create breakthrough approaches to go from blank page to fast-tracked…
Read moreThis article is sponsored by Adobe
Messaging is a new medium that requires a new model of interaction. To make the most of the messaging opportunity,…
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Most businesses know they must meet customers on the messaging apps they love. But what comes next? Not all conversations…
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Technology has transformed consumer expectations. Now, businesses must transform too. By tackling hidden barriers that make browsing, purchase or communication…
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Customers are becoming increasingly frustrated with using phone or email for customer service. Meanwhile, talking to friends and family via…
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It’s time to build more meaningful customer relationships. 75% of international adults surveyed said they want to be able to…
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When it’s time for customers to speak to brands, they want a convenient experience. Using WhatsApp Business messaging can help…
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If you’re not executing on that digital ad spend with the right strategic approach, that massive spend might not get…
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When it comes to customers around the world, automation is a familiar tool and it’s used, in one form or…
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This guide helps you discover how the WhatsApp Business Platform can be a critical component of your digital transformation –…
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Personalization gives businesses the ability to provide their customers the tailored solutions they want. While personalization can elevate reactionary care,…
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High-impact messages catch the attention of customers and provide immediate value. Messages with a CTA, List messages, responsive chatbot messages,…
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In today’s digital-first world, many companies are doubling down on marketing and advertising channels to attract new customers and engage…
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Streaming. Redes sociais. E-mail marketing. Com a evolução do mercado de mídia, a disputa pela atenção limitada e valiosa do…
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Media streaming. Saluran jejaring sosial. Pemasaran email. Seiring lanskap media kita yang terus berkembang, terjadi pertempuran untuk menarik perhatian pelanggan…
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Medios de comunicación en streaming. Canales sociales. Marketing por email. A medida que el panorama de los medios de comunicación sigue…
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After three tumultuous years, businesses have learnt invaluable lessons about how to operate and what their employees expect from them…
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Customers embraced technology to manage all aspects of daily life and set off a digital disruption that forever changed how…
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Agent satisfaction is vital for customer experience, but based on ICMI’s latest research, many organizations and leaders are challenged to…
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Imagine living in a home without modern plumbing or electricity. How many middle-of-the-night trips to the outhouse would it take…
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The modern customer spends 17 hours on screens a day, turning to social streams for advice and the web for answers….
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Prior to 2020, customer personalisation was a nice thought. Many contact leaders struggled with providing the ideal experience with departmental…
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How can businesses shrink their environmental footprint, reduce costs and improve efficiency? IIoT tech can make it possible by connecting…
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Companies are relying on field service for growth more than ever. To compete in today’s economy, leaders are building new…
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In this demo, learn how Salesforce helps transform the agent and customer experience in the field to drive satisfaction. Get…
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In the era of the connected customer, delivering a superior, end-to-end customer experience has never been more important. In fact,…
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A comprehensive walkthrough on how to enable your marketing department to harness the power of marketing automation 2022.
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Not all marketing automation platforms are born equal and with this in mind, we can only offer advice for customers…
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If your goal is to create demand for your products and services in 2022 and beyond, then brand awareness is…
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For business owners and marketers, social media is much more than just a photo-sharing opportunity. Social media platforms are used…
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As a new business or marketing team, your primary goal is to generate demand for your products and services. One…
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The term ‘omnichannel’ was introduced in 2010 and quickly became a marketing buzzword. However, back then, only big brands could…
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The market becomes saturated when too many people promote themselves in the same niche areas. In some sectors, it is…
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Customer data platform (CDP) is an underrated topic but poses high importance in the marketing and business sector. It is…
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It would be pretty challenging to find those who never experienced embedded ads on videos. Advertisements are frequently popping up…
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Facebook, owned by Meta, copyrighted the name at the earliest chance, and now it’s paying out. CEO Mark Zuckerberg tends…
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Building a brand is not as simple as creating a logo, hiring a few people, and mass-producing products. It’s about…
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This article on TechKnowledge talks about email marketing: the #1 strategy to grow in 2022. How do we manage to…
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Over the last year, European data regulators issued €1.1 billion (£920 million) in GDPR fines the previous year alone. It…
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Inbound/outbound calls, SMS, and chat are primary functionalities contact centres provide. On top of that lies internet communication services…
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Online advertising spending increased as search engines, and social media usage grew. We may sit on the total social media…
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Customer relationship management (CRM) is the single focus point for the whole department’s customers. Marketing, sales, agent, management, advertising, customer…
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We look at demand generation differently from our competitors. A cookie cutter approach doesn’t work for lead generation – your…
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The world of Lead Generation is constantly evolving. New trends and technologies are always emerging to help businesses generate more…
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The Step-by-Step Guide to generating, nurturing, and making the most out of your leads. Everything you need to know about…
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Making Marketing ROI Work For Your Business The Step-by-Step Guide for Business Owners ROI – Return on Investment – forms…
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GDPR Essentials for B2B Businesses GDPR all you need to know… Thanks to GDPR, the way businesses collect, process and…
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