Cloud, a severe part of our digital life, has left a footprint in our online experience and transformed how we communicate. Pre coronavirus era communication model is long dead, and we don’t think things will be similar anytime soon.
Ringcentral said 85 per cent of businesses are already using cloud technology for storage and communication. According to Cisco’s 2021 prediction, 94 per cent of the global workload moved to the cloud. Dependency on cloud communions grew as the adaptation was pretty straightforward.
2020 was very different as only 46 per cent of workloads or data was in the public cloud, whereas 7 per cent of the cloud data centre was filled with additional workload. Statista also said 43 per cent was not in the cloud.
What’s Cloud Communication?
Internet-based voice and data communicants replacing traditional telephone applications are cloud communications mediums. Similar to other cloud technologies, the communication medium is also hosted by third-party servers most of the time.
The cloud communications service company manage it by providing assistance and support. Pre-COVID style meetings to spread information in your enterprise is unfortunately not possible these days. And the cloud communications medium grew in the meantime.
From small community-driven businesses to large enterprises, everyone benefits from cloud-based components. Currently, the most crucial cloud facilities include voice, email, chat, video, and file sharing. On a larger scale, everything depends on cloud file storage, maintenance, finance, and everything.
As coronavirus took its toll, organisations took rapid procedures for cloud transformation, which was only used by elites in the beginning. Those who migrated early adopted cost-effectively.
During the coronavirus, many server blocks cloud facilities gained momentum. What we would achieve in ten years came under one year span. It is a facilitating transformation nevertheless.
Cloud Communications at Scale
We can define cloud communication with many things, but data and voice services mainly benefit from the process. Voice over Internet Protocol (VoIP) is a commonly known and oldest form of cloud communication that brings the world closer.
We have seen an increased number of users on companies’ communication platforms, raising the stock values and bringing more revenue. Salesforce was in talks to buy Slack to keep flexible opportunities alongside the Teams app. In 2020, the motive came true as Salesforce managed to grab Slack for $27.7 billion (£20 billion).
To fend off rivals such as Microsoft Teams, Slack is an excellent purchase as it has remote tools helping businesses and teams. Salesforce is a giant in acquisitions, and to ‘expand beyond its core gold mine of sales and marketing departments’, the decision was made.
There is also a version named Unified Commutations as a Service (UCaaS), one of the most used versions of cloud communication bringing a wide array of services under a single roof. Voice mail, call recording, SMS, MMS, chatting all brought together in UCaaS hugely benefits cloud adopters.
Most cloud communications have different services for free and paid options. Free options are enough to get the job done, but it is essential to utilise the program’s full benefit when you’re a large organisation handling thousands of customer data. It drastically changes the experience, but it also gives much-needed facilities.
The good news is, it doesn’t matter how large your business is; there is always manual options to opt in the subscription. Meaning paying for what you use, nothing more or less. The flexible subscription module of cloud communications is lucrative; hence software providers are expanding rapidly to give better service to clients.
Maintaining internal connections with customers, clients, and organisational members is vital for maintaining the workflow. Today we are bound to live a digital life because of social distancing, and people are getting comfortable in the process. So adoption of cloud communication is a no brainer.
